Dec. 7: Grand Re-Opening – Edwardsville

Dec. 7: Grand Re-Opening – Edwardsville

The Cup Unveils a Sweet Transformation: Edwardsville Bakery’s Grand Re-Opening Promises a Feast for the Senses!

Edwardsville’s beloved bakery, The Cup, has undergone a stunning transformation, emerging with a fresh, new look designed to enhance the overall experience for its cherished customers. The remodel introduces a warm and inviting atmosphere for guests to savor their favorite cupcakes and sweet treats, coupled with an efficiently redesigned layout to boost the team’s production capabilities. “Watching our customers return to our space and seeing their reaction is so fun! They can’t believe the transformation,” says owner, Ericka Frank. “Not many businesses get to experience the process of renewing their space, so it is especially fulfilling to be able to see this come to fruition. After 14 years, this much needed remodel not only provides a beautiful space to enjoy our cupcakes, but the new footprint has increased our efficiency by at least 50%!”

The Cup – Edwardsville is celebrating the remodel with a Grand Re-Opening on Thursday, December 7, 2023, from 10 a.m. to 6 p.m. at 1057 Century Dr., Edwardsville, IL. To sweeten the day, the first 300 guests will receive a complimentary homesize confetti cupcake and can enter a photo contest by posting a photo of themselves in front of the gold cupcake inside the shop for a chance to win a $200 gift card.

The new space includes a convenient grab and go freezer filled with cakes, cupcake dozen packs, gluten-free and vegan cupcakes; a comfortable seating area and new selection of beverages to pair with your sweet treats. For more information, visit cravethecup.com.